Moon Festival Advertising Poster

Software - Adobe Illustrator, Adobe Photoshop

Equipment - Canon EOS Rebel T7

Size - 15 x 29.8 inches

Time Period - One week

Description — A poster designed to advertise Alexander’s Patisserie's new cakes for the moon festival in some Asian cultures — such as China, South Korea, Japan, and even more countries around East Asia. The poster highlights four new cakes: Bunny’s Hop, La Lune, Sesame Lantern, and Gui-hua Oolong. Inspiration from the poster came from real-life experiences of people who celebrate the Moon Festival, gathering under the night sky, and offering food in honor of the moon. Using these ideas with the help of Alexander’s Patisserie’s general manager and head chef, I was able to convey the emotions of a night under the moonlit sky perfectly.